Saturday, September 20, 2008

Why You need a Professional Website

So, you want to make a website.

You're probably thinking that it'd be cheaper just to do it yourself. After all, you know how you want it, and you figure that it can't be all that hard. You pop up a trial version of Adobe Dreamweaver CS3, and get to work.

Things are going okay. You give up on many of your design ideas, forfeiting them just because you simply do not know how to implement them. Who knew that these programs were so hard to use?

The truth is, any true designer tends to hand-code their designs - the WYSIWYG (What you see is what you get - think the design pane of Dreamweaver) editor is rarely used by most professional designers. Why? Because it's just easier to hand code it? Yeah, mostly that. On top of, WYSIWYG editors have their limitations :P

When I browse the Internet, I don't always look at it from a web designer's point of view. I also view it as a client (probably about 90% of my purchases are done online). Several times, I almost did not make purchases because I could tell that the person had not had it done professionally, and worried that, perhaps, I was looking at a scam site. If your images aren't well done, and your site simply does not look professional, then truth be told, the chances are that you are losing quite a few potential clients and have a bounce rate out the wall.

It's not that hard to find a professional design. Many designers will sell you a decent, functional 3-page site for probably less than you can buy Photoshop or Dreamweaver with.

1 comment:

Brate said...

Great post!!! All the point that you have provided for the effective website promotion are just amazing. Quite natural points you have mentioned in your post, but still many companies doesn’t follow!!! Only because they are saving some money, they tend to hire a cheap website designer and a hosting company, and they end up ruining their marketing agenda. So, it is a very wise decision that you have suggested to have a unique and authentic website design for your company. I was in the similar misconception much before, and made a website from a cheap designer company. Also, I host it on some free hosting company. But, though I tried a lot to increase the publicity, I wasn’t able to reach on the top pages of search engine. Then I came across a medical web designing company named www.medicalwebexperts.com. They pointed out the problem that my website design was not compliant with the specifications of the w3c standards. They completely reorganized my website, making it Search engine optimized, and after 4-6 months of internet marketing, my website design reached to the level where I was aiming at.